01
Angle before words
We find the part of your announcement that is genuinely newsworthy and lead with it.
From $29 per releaseHuman expert on every draft
Press release writing services
A writer who knows what editors cut.
A human press expert turns your brief into publication-ready copy, using AI to speed research and checks without handing over editorial judgment.
SEO and LLM options available Free AI writer in your dashboard
Written to the standards desks actually apply
News-first angleUsable quotesAP-style structure24-hour drafts
What the writer delivers
A release that reads like news.
Editors skim the first two lines and decide. Our writers put the news there, cut the adjectives, and give reporters something they can quote without rewriting.
02
Inverted pyramid
Facts first, context second, background last, so any cut still leaves a complete story.
03
Quotes people can use
We draft executive quotes that say something, then send them to you for approval.
04
Plain, specific language
Numbers instead of superlatives. No jargon that a general reporter would have to look up.
05
Search and LLM ready
Keyword research and citation-friendly structure help search engines and answer tools understand the announcement.
06
Editorial-rule matching
We adapt the finished release to a named outlet's guidelines, with revision depth based on your package.
How writing works
You talk. We write. You approve.
No blank page, no template to fill in. The brief takes minutes and the writer handles everything after it.
STEP 01
Answer the brief
Twelve short questions: what happened, who is involved, dates, numbers, and who can be quoted.
About 10 minutes
STEP 02
A writer takes it
Your release goes to a writer with experience in your sector, not to a general content pool.
Assigned within an hour
STEP 03
Read the draft
You get a complete release with headline options, body, quotes, and boilerplate.
Delivered in 24 hours
STEP 04
Approve and send
Request changes twice at no cost, then push the approved release straight into distribution.
Revisions in one business day
Why our writers
Most releases fail on the headline, not the news.
We read thousands of releases a year and watch which ones get picked up. That feedback goes back into how we write: shorter headlines, earlier facts, quotes that carry an opinion, and no claim we cannot support.
Sector-matched
Writer assignment
Twice
Free revisions
24 hours
First draft
Yours
Full copyright
Writing prices
Pay per release. Keep the copyright.
Choose a concise expert draft, add research and optimization, or hand over a complex release. Distribution can be added at checkout.
Basic
$29/ release
Straightforward company news
- Human expert with AI assistance
- Up to 450 words
- Two headline options
- One revision round
Professional
$79/ release
Funding, launches, partnerships
- Up to 700 words
- Keyword or LLM optimization
- Outlet guideline matching
- Two executive quotes
- Two revision rounds
Executive
$199/ release
Sensitive or complex news
- Interview with the writer
- SEO and LLM research
- Specific editorial guidelines
- Media Q&A sheet
- Revisions for seven days
Need recurring or bulk write-ups? Ask for a volume discount. Or use the expert-trained AI press release writer in your dashboard for free.
What if I have no draft at all?+
That is the usual case. The brief asks what happened in plain words and the writer builds the release from your answers.
Can I speak to the writer?+
On the Executive package a call is included. On other packages you exchange written notes with the same writer during revisions.
Who owns the finished release?+
You do, completely. Use it on your site, in investor materials, or with another distributor.
Do you write quotes for our executives?+
We draft them, you approve or rewrite them. Nothing is published under someone's name without sign-off.
Can you write and distribute together?+
Yes. Add a distribution bundle at checkout and the approved release is filed without you uploading anything again.
First draft in 24 hours
Stop rewriting your own announcement.
Give a writer the facts once. You will get back a release you can send to a reporter without apologising for it.
Start the briefTwo revision rounds included on every package.